The Incidental.

a daily paper and new media experiment designed to make navigating and surviving the Milan Furniture Fair that little bit easier.

The Incidental will provide daily reviews and comments on what’s worth seeing plus the previous day’s highlights and we’re inviting everyone to contribute. Join our online groups and upload events, pictures and observations at Flickr, Twitter and Upcoming. Technophobes can submit personal highlights to the team by scribbling on anything to hand or by text and email.  The best snaps, sketches, views and observations will be selected to print each day for the duration of the Fair.

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